How engaged are your followers, visitors, users with your brand? The key to answering this question is knowing what to measure in the first place. Every business has different goals so what you measure depends on your business strategy. Econsultancy has written up a great piece on 35 key performance indicators to help you measure engagement with your brand.
Why Do You Really Deserve Top Search Engine Placement? (Bryan Eisenberg)
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The 7 Currencies of Social Media (Microgeist)
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The Future of the Social Web (Brian Solis – PR 2.0)
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35 social media KPIs to help measure engagement (Econsultancy)
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3 Ways To Use Curiosity To Convert Fans Into Activists (The Buzz Bin)
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How To Write Tweets That Get Clicks (Maria Muir.com)
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How to create word of mouth on zero budget (Gaspedal)
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