Category Archives: Word of Mouth

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PRESENTATION: The science of word of mouth

December 15, 2009 by Jorge Social Media / Word of Mouth Tags:/ / /

The Science Of Word Of Mouth View more documents from Jorge Barba. What’s word of mouth?   Steve Knox, CEO … Continue reading

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Zappos marketing formula: make people happy

December 9, 2009 by Jorge Branding / Customer Experience / Strategy / Word of Mouth Tags:/

If you don’t believe that marketing is all about LOVE, INC magazine has a great read on how popular retailer … Continue reading

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Word of mouth is all about love

December 2, 2009 by Jorge Branding / Social Media / Word of Mouth Tags:/

  Frankly ‘Love’ is what it’s all about in marketing. People either love you or your brand doesn’t exist in … Continue reading

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BRANDING: People remember interesting people

November 30, 2009 by Jorge Branding / Word of Mouth Tags:/ / /

We humans are a curious bunch (some more than others) and anything that piques our curiosity will get our attention. … Continue reading

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Gaga-lactic attention grabbing value

November 16, 2009 by Jorge Branding / Word of Mouth Tags:/ /

  Want people to talk about you? Learn from Lady Gaga.   I’m not the biggest Lady Gaga fan but … Continue reading

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