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	<title>Comments on: 13 Questions to help shape your social media strategy</title>
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	<link>http://blumaya.net/2010/03/13-questions-to-help-shape-your-social-media-strategy/</link>
	<description>Experience Awesome</description>
	<lastBuildDate>Mon, 02 Aug 2010 13:56:28 +0000</lastBuildDate>
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		<title>By: Jorge Barba</title>
		<link>http://blumaya.net/2010/03/13-questions-to-help-shape-your-social-media-strategy/comment-page-1/#comment-558</link>
		<dc:creator>Jorge Barba</dc:creator>
		<pubDate>Fri, 05 Mar 2010 23:04:45 +0000</pubDate>
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		<description>Hello Steve,&lt;br&gt;&lt;br&gt;great comment I like your focus on adaptability and predictability given then constant state of change and great leading questions. &lt;br&gt;&lt;br&gt;I think we&#039;ve seen this time and time again, businesses want to jump in straight to the tactics without putting much thought into the strategy. &lt;br&gt;&lt;br&gt;It seems to me our approaches complement each other.&lt;br&gt;&lt;br&gt;Thanks for adding your thoughts :)</description>
		<content:encoded><![CDATA[<p>Hello Steve,</p>
<p>great comment I like your focus on adaptability and predictability given then constant state of change and great leading questions. </p>
<p>I think we&#39;ve seen this time and time again, businesses want to jump in straight to the tactics without putting much thought into the strategy. </p>
<p>It seems to me our approaches complement each other.</p>
<p>Thanks for adding your thoughts <img src='http://blumaya.net/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Steve Koss</title>
		<link>http://blumaya.net/2010/03/13-questions-to-help-shape-your-social-media-strategy/comment-page-1/#comment-555</link>
		<dc:creator>Steve Koss</dc:creator>
		<pubDate>Fri, 05 Mar 2010 06:33:12 +0000</pubDate>
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		<description>We include an environmental scan (whether social media, innovation, social change/problem-solving, ecommerce, …)  to help align and connect the strategic/tactical dots based on our strategic intent. We do this for two reasons  - adaptability and predictability. &lt;br&gt;&lt;br&gt;A few questions that could be added are:&lt;br&gt;&lt;br&gt;Is this a comprehensive strategy and operating plan to realize the performance potential?&lt;br&gt;&lt;br&gt;Is the necessary human capital, financial, physical and other resources provided and allocated to achieve success or do we need a GAP analysis?&lt;br&gt;&lt;br&gt;What is our position on the strategy – a shaper or adapter or reserving the right to play?&lt;br&gt;&lt;br&gt;Greater depth on our approach and added questions can be found at &lt;a href=&quot;http://bit.ly/aJcdFI&quot; rel=&quot;nofollow&quot;&gt;http://bit.ly/aJcdFI&lt;/a&gt;&lt;br&gt;&lt;br&gt;Cheers…Steve</description>
		<content:encoded><![CDATA[<p>We include an environmental scan (whether social media, innovation, social change/problem-solving, ecommerce, …)  to help align and connect the strategic/tactical dots based on our strategic intent. We do this for two reasons  &#8211; adaptability and predictability. </p>
<p>A few questions that could be added are:</p>
<p>Is this a comprehensive strategy and operating plan to realize the performance potential?</p>
<p>Is the necessary human capital, financial, physical and other resources provided and allocated to achieve success or do we need a GAP analysis?</p>
<p>What is our position on the strategy – a shaper or adapter or reserving the right to play?</p>
<p>Greater depth on our approach and added questions can be found at <a href="http://bit.ly/aJcdFI" rel="nofollow">http://bit.ly/aJcdFI</a></p>
<p>Cheers…Steve</p>
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