Monthly Archives: January 2010

6 Comments

Air Jordan XX: A product with a brand story baked into it

January 28, 2010 by Jorge Branding / Word of Mouth Tags:/ /

Yes that’s an Air Jordan shoe in the picture below, but it’s not just any shoe, it’s the Air Jordan … Continue reading

6 Comments

BRANDING: What’s your story?

January 27, 2010 by Jorge Branding / Social Media / Word of Mouth Tags:/ / /

Stories are powerful! When they’re embedded into your product or service even more so and it’s hard not to pay … Continue reading

8 Comments

Create content for action not consumption

January 20, 2010 by Jorge Branding / Social Media Tags:/ / / / /

ClickPredictions 2010 View more documents from Ambal Balakrishnan. What’s happening this year in Marketing? According ClickDocuments it’s the rise of … Continue reading

9 Comments

Ideas not content

January 14, 2010 by Jorge Branding / Customer Experience / Strategy / Word of Mouth Tags:/ / / / / /

Publish, publish, publish. Nowadays everyone and anyone can create content and it seems to me like we’re in a race … Continue reading

6 Comments

Sharing is how you build your brand

January 11, 2010 by Jorge Branding / Customer Experience / Strategy / Word of Mouth Tags:/

Sharing, sharing, sharing. You’re going to be hearing this a lot from here on out so get used to it, … Continue reading

Page 1 of 212